Tenn. RTM Productions announces its new PowerNation auto show
block will air on the NBC Sports Network in January, 2014. Joe St.
Lawrence, RTM President, said, "PowerNation defines our
community of diehard viewers and sponsors. For 25 years they have
made our shows TV's highest rated auto tech."
new PowerNation how-to series includes shows Engine Power, Xtreme
Off-Road, Truck Tech and Detroit Muscle. Courtney Hansen will host
excited to partner with NBC Sports. They are a powerhouse with 80
million US households," added RTM COO Patty St. Lawrence.
"And they are committed to automotive with F1, Indy Car,
Formula Drift, and in 2015, NASCAR Sprint Cup. It's a great new
home for our new block."
Hawkins, RTM's VP of Marketing & Digital, said, "PowerNation
is being produced as a crossmedia platform. We know our audience
will watch on cable at NBC Sports and through Comcast's 36 million
Xfinity on-demand households. We are also extending our digital
reach with 48 million XBox Live subscribers, 5 million on Roku and
millions more at PowerNationTV.com and our other RTM sites."
company will be announcing additional distribution partnerships in
coming months. RTM is a privately held marketing solutions company
specializing in automotive content for television, online and DVD